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How the public learns about sustainable development: An audit of key campaigns, TV and newspapers

Date:14/02/2001
Classification:Communications
Document type:SDC Reports & Papers
Download:010214 How the public learns about sustainable development.pdf - 249 KB
Summary:imageThis paper is intended to help the SDC decide what public role it should adopt in fulfilling its remit to advocate sustainable development across all sectors in the UK. It reviews the ways different organisations promote understanding of the concept of sustainable development to the general public, it highlights the very different approaches that organisations with different agendas take, it points to some good practice, and some weaker performance and finally it offers strategic options for future action.

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